What We Can Learn From Rick Rubin
By: Jon Dwoskin
Rick Rubin is an iconic music producer known for his work with a diverse range of artists and genres, from hip-hop and rock to pop and country. He co-founded Def Jam Recordings and has produced albums for some of the biggest names in the music industry, including Johnny Cash, Red Hot Chili Peppers, Adele, Beastie Boys, Jay-Z, and many more.
From his vast career, here are some lessons we can learn:
- Simplicity is Key: One of Rubin’s hallmarks is his minimalist approach. He often strips songs down to their essential elements, believing that simplicity can lead to more emotional depth.
- Diverse Tastes Lead to Innovation: Rubin’s eclectic taste in music allowed him to blend genres in ways that hadn’t been done before, such as merging rock and rap in the early days of Def Jam.
- Listen More, Speak Less: Rubin is known for being a great listener. Artists often comment on his ability to provide feedback that gets to the heart of what a song needs without imposing his own ego.
- Environment Matters: Rubin often records in unconventional locations, like houses or outdoors, to capture a specific vibe or energy.
- Trust the Artist: Rubin believes in giving artists space and trusting their vision. He often acts as a guide rather than a dictator in the studio.
- Embrace Evolution: Rather than sticking to one sound or genre, Rubin has continuously evolved, always curious about new sounds and always willing to learn.
- Deep Emotional Connection: Rubin often speaks about the importance of an emotional connection to the music. It’s not just about the technical side; it’s about feeling something profound.
- Physical Well-being and Creativity: Rubin has been a longtime advocate of meditation, yoga, and physical health as ways to nurture creativity.
- Challenge the Norms: From his early days in the music industry, Rubin has been known to challenge conventions, whether in the way music was produced, promoted, or presented.
- Collaboration is a Journey: Working with an artist is a journey for Rubin. He believes in building deep, lasting relationships with artists, which often results in multiple collaborations over the years.
- Stay Curious: Rubin’s success in so many genres is a testament to his insatiable curiosity. He doesn’t pigeonhole himself, and he’s always seeking to understand and explore new musical frontiers.
Thought you may enjoy this episode of 60 Minutes:
Rick Rubin: The 60 Minutes Interview
I just finished his book – thought you may enjoy this too:
The Creative Act: A Way of Being – Rick Rubin
Enjoy!
THINK BIG!
Jon Dwoskin
Business, Executive and Sales Coachhttps://jondwoskin.com/